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Adapting Ecommerce Digital Marketing Strategy Post Covid-19
There is no doubt that the global COVID-19 pandemic changed the daily lives of many consumers and their shopping behavior. As people started to stay home to limit the spread of the virus internet usage has spiked by up to 50%, but on the other hand eCommerce conversion rates went down 14%.
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Why is Email Marketing Important? The Benefits of Email Marketing
There have been many developments in the digital marketing world and yet we see that e-mail marketing continues to be one of the strong and reliable channels.In fact, email marketing is a go-to marketing channel for many marketers because its results can be measured and deliver the best marketing ROI.
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Digital Marketing Strategy During COVID-19: Reshape to RemainÂ
Coronavirus has shaken up many ways of doing business including digital marketing efforts. Organisational change experts say the deepening effect of the crisis has already altered consumers’ behaviour — regardless of the length. No matter how long the pandemic will continue, businesses have entered to a non-reversible era
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