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AI Leadership: Why C-Suite Executives Must Drive the AI Transformation

April 09, 2025 | 12 minutes to read

Introduction AI is no longer just a technology initiative—it’s a strategic business enabler. Yet, many executives still perceive AI as a technical issue and delegate it solely to IT teams. This mindset is a critical mistake. AI is a leadership issue, and its successful integration depends on C-suite oversight. As Hande Ocak Basev puts it, …

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Beyond the Hype: Why Generative AI is Just One Piece of the Puzzle

March 14, 2025 | 12 minutes to read

In recent years, Generative AI (GenAI) has rapidly transformed how businesses and individuals interact with technology, capturing the imagination of many. Its ability to create content—from text and images to music—makes it seem like the cutting edge of AI. However, focusing solely on GenAI can lead organizations to overlook the broader AI technologies that offer …

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Winning with Trust: A Marketer’s Guide to Data Protection in 2025

March 07, 2025 | 12 minutes to read

Summary: Privacy is no longer just a compliance issue—it’s becoming a competitive advantage. Discover how marketers can transform data protection from a regulatory burden into a trust-building strategy that drives meaningful customer relationships and business growth. With 79% of consumers concerned about data usage, the brands that master privacy-first marketing will be the ones that …

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