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Hande Ocak Basev

Hande is a multi-award-winning entrepreneur, Principal of WSI London, founder of Quattro Business Consulting, co-founder of Think Neuro and Buddy Performance. She is independent Board Member in verous companies and institutions. She has studied Industrial Engineering, has worked with 200 clients from different parts of the world and she has 20 years of consulting experience.

what is marketing analyticsAnalytics, Blog

What is Marketing Analytics? How is it Useful for Businesses? 

May 02, 2020 | 3 minutes to read

Having diverse activities and channels make the management of digital marketing strategy harder. A holistic approach through which all marketing …

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Digital Marketing Trends in Retail 2020Blog, Marketing Strategy

Re-Inventing Retail with Digital Marketing Strategies – Digital Marketing Trends in Retail 2020

April 29, 2020 | 3 minutes to read

Retail remains being a challenging sector with the ongoing restructuring, store closures, decreasing margins plus the Coronavirus downturn. In 2019, …

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